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Opportunities in Video Conferencing
source: IT Reseller Online
release date: 25-10-2004
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ICUGlobal delivers complete and reliable Video and Audio Conferencing
Services. The company reportedly can provide everything from
simple point-to-point conferencing to global multipoint, multiparticipant
conferencing services. Stephen McKenzie, CEO talks about the
company's strategy.
What is the company's
route to market?
A. We are an independent reseller. We deal with distributors,
resellers and systems integrators and sell directly to the
end use. We do not deal with just one vendor but with all
major manufacturers. We have a diverse business model. We
are a one stop shop for video conferencing. We do everything
required.
Why do you think partners
and customers choose to work with you?
We are chosen for our diversity, quality of service, guarantee
of service. We are a Cisco approved network partner, Accredited
body of the Polycom Certification programme, a partner of
Aethra...Italian video conferencing company. UK recognised
partner/distributor. We are the youngest, most aggressive
company in the business. What we promise we do. We offer professionalism
and added value to the customer. Our new product Global IP
index is a first-to-market IP platform that guarantees quality
and reduces cost of connectivity.
How do you support your channel?
We source components and sell them to the end users. A major
incentive for our distributors is that we give them access
to other vendors through us which they could not do otherwise.
At what times of the year do you recruit new partners?
Do you want new partners now?
We work together with other distribution companies on a collaboration
basis. There are ongoing negotiations but no contracts. We
are always open to having new partners or distributors to
work with.
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